Keeping the Focus Clear Even in Short Compass
Putting together a shortened form of the mission statement for the purpose of a Facebook short description was quite challenging. It had to be within 150 characters, not much more than the length of a tweet.
It remarkably focused our attention. Here is how we defined it–see if you agree that it distills the mission statement that follows:
Facebook Description:
Short, Bible-based devotions to help you consider God’s greatness, the wonderful gospel of Jesus, and be better equipped for life here and hereafter.
Website Description:
My Coffee Cup Meditations are short, easy-to-read, engagingly presented devotions based on the Bible, the Word of God. Each reading takes a single idea or theme and develops it in a thought-provoking way so that you are inspired to consider the greatness of God, the relevance of the good news of the life, death, resurrection, and coming-again of Jesus, and are better equipped for life in this world and well prepared for the world to come.
Francis Bacon made the important point that “writing makes a precise man.” Keeping precise in our intentions in the focal points of the readings in My Coffee Cup Meditations is a hallmark. Read them and see if you agree–we think you will–and then share them with your family, friends, and work colleagues!